Strategic finance without the chaos.

Second Signal helps founders and business owners get clear on the numbers, fast. Insight you can act on today.

We’ve partnered with:

  • Sonata Bank

Expert consulting tailored to your business success

Other Firms

Generic Strategies

One-size-fits-all solutions that lack personalized insights and flexibility.

Generic Strategies

One-size-fits-all solutions that lack personalized insights and flexibility.

Limited Guidance

Clients are left to navigate complex challenges with minimal expert support.

Limited Guidance

Clients are left to navigate complex challenges with minimal expert support.

Hidden Fees

Unexpected costs and additional charges that inflate your total investment.

Hidden Fees

Unexpected costs and additional charges that inflate your total investment.

Second Signal

Tailored Consulting

Custom strategies designed to fit your unique business needs and goals.

Tailored Consulting

Custom strategies designed to fit your unique business needs and goals.

Dedicated Support

Expert guidance and hands-on assistance at every stage of your journey.

Dedicated Support

Expert guidance and hands-on assistance at every stage of your journey.

Transparent Pricing

No surprises—clear pricing structure so you pay only for what you need.

Transparent Pricing

No surprises—clear pricing structure so you pay only for what you need.

Services

Reliable expertise to drive your greatest success

"They found opportunities in our numbers we’d been missing for years. The clarity paid for itself."

Adrian Lupu

High conversion

2x sales

Features

What sets Second Signal apart

Here At Every Step

As many strategy sessions as you need — we're here when the numbers don’t make sense.

Here At Every Step

As many strategy sessions as you need — we're here when the numbers don’t make sense.

Here At Every Step

As many strategy sessions as you need — we're here when the numbers don’t make sense.

Tailored Solutions

No templates. Just tailored strategies aligned with your actual business model and goals.

Tailored Solutions

No templates. Just tailored strategies aligned with your actual business model and goals.

Tailored Solutions

No templates. Just tailored strategies aligned with your actual business model and goals.

Seasoned Insight

We bring Wall Street precision and operator experience to every engagement.

Seasoned Insight

We bring Wall Street precision and operator experience to every engagement.

Seasoned Insight

We bring Wall Street precision and operator experience to every engagement.

Data-backed decisions

We cut through guesswork with financial insight driven by real analytics.

Data-backed decisions

We cut through guesswork with financial insight driven by real analytics.

Data-backed decisions

We cut through guesswork with financial insight driven by real analytics.

Ongoing support

Support doesn’t stop after the call. We stay close and adjust with you as you grow.

Ongoing support

Support doesn’t stop after the call. We stay close and adjust with you as you grow.

Ongoing Partnership

Support doesn’t stop after the call. We stay close and adjust with you as you grow.

Execution Support

From insight to implementation — we guide you through every step of the process.

Execution Support

From insight to implementation — we guide you through every step of the process.

Execution Support

From insight to implementation — we guide you through every step of the process.

Pricing

Strategic finance, designed for growth

Strategic Diagnostic

A rapid, high-impact engagement to expose blind spots and unlock immediate next steps.

$700

/ one-time

120-minute 1:1 financial deep dive

120-minute 1:1 financial deep dive

Strategic budget + resource alignment

Strategic budget + resource alignment

Cash flow mapping+ Operational misalignment

Cash flow mapping+ Operational misalignment

72-hour turnaround

72-hour turnaround

Priority recap & next-step roadmap

Priority recap & next-step roadmap

Post-call access (1 week, email)

Post-call access (1 week, email)

Ongoing Partnership

Popular

For businesses ready to scale with financial command, precision, and momentum. Starting at:

$3,500

/Month

Embedded financial leadership (weekly/bi-weekly sessions)

Embedded financial leadership (weekly/bi-weekly sessions)

Investor- and board-ready reporting

Investor- and board-ready reporting

Monthly financial reporting + review

Monthly financial reporting + review

Forecasting, scenario planning, and pricing optimization

Forecasting, scenario planning, and pricing optimization

Deal support (hiring, expansion, capex, funding prep)

Deal support (hiring, expansion, capex, funding prep)

Strategic coordination with ops, marketing, and leadership teams

Strategic coordination with ops, marketing, and leadership teams

How it works

A proven process for clarity, control, and confident growth

01

Discovery Call - Get aligned fast. No fluff. No pitch.

You bring the questions and chaos. We bring clarity. On this 30-minute call, we identify where things are misaligned, where money may be leaking, and whether we’re a fit to help.

Discovery Call - Get aligned fast. No fluff. No pitch.

You bring the questions and chaos. We bring clarity. On this 30-minute call, we identify where things are misaligned, where money may be leaking, and whether we’re a fit to help.

Strategic Diagnostic or Onboarding

Start with a deep, precision-led assessment. If you’re not ready for full partnership, we begin with a one-time diagnostic to uncover the financial and operational patterns holding you back. If you are — we begin onboarding with a tailored roadmap aligned to your goals, growth, and resources.

Strategic Diagnostic or Onboarding

Start with a deep, precision-led assessment. If you’re not ready for full partnership, we begin with a one-time diagnostic to uncover the financial and operational patterns holding you back. If you are — we begin onboarding with a tailored roadmap aligned to your goals, growth, and resources.

02

03

Embedded Execution & Strategic Support

From implementation to optimization, we provide ongoing guidance and adjustments to ensure long-term growth for you and you business with Second Signal.

Embedded Execution & Strategic Support

From implementation to optimization, we provide ongoing guidance and adjustments to ensure long-term growth for you and you business with Second Signal.

Impact

The clarity behind better margins, smarter decisions, and stronger companies.

We deliver tailored strategies, innovative solutions, and dedicated support to drive lasting growth

$30M+

in uncovered margin opportunities

$30M+

in uncovered margin opportunities

$30M+

in uncovered margin opportunities

32%

reduction in cash leakage

32%

reduction in cash leakage

32%

reduction in cash leakage

85%

Of clients identify new profit centers

85%

Of clients identify new profit centers

85%

Of clients identify new profit centers

40+

Financial models rebuilt, restructured, or automated.

40+

Financial models rebuilt, restructured, or automated.

40+

Financial models rebuilt, restructured, or automated.

8+

Industries served

8+

Industries served

8+

Industries served

<72 hrs

Turnaround time

<72 hrs

Turnaround time

<72 hrs

Turnaround time

Contact us

Get in touch with our experts team